Lablogic Systems has introduced web conferencing as an additional means of maintaining dialogue with its customers.
As well as using it for online presentations about its instruments and demonstrations of latest releases, the company believes the facility will make its technical support service even more responsive.
'We have customers all over the world so good communication has always been imperative for us,' said director at Lablogic, Huw Loaring.
'Online meetings with customers in mutually convenient real time will help us to address issues even more expeditiously.
'Web conferencing means that we can see what customers have on their desktop.
'This makes it easier, for example, to talk them through a procedure they may not be familiar with, or to re-create and then resolve a problem they have been having.
'We see this as a supplement to our established channels of communication,' added Loaring.