Lauda shows South American commitment
10 Nov 2008
In March 2008 Lauda announced the opening of Lauda America Latina CA, a sales company in the city of Merida, Venezuela.
Lauda America Latina CA provides support for Lauda's local agencies and receives a commission on all sales.
Markus Muller is general manager of the company.
Lauda America Latina CA's main task is to train and assist the agencies, advise end-customers and seek out further agents in the smaller countries where Lauda still has no representation.